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If you haven’t had that “ah-ha” moment where everything becomes crystal clear, the clouds part, sun comes out and the little Twitter bird starts a chirping… or I mean tweeting, you are not alone. Using Twitter for business and marketing is still new for a lot of companies and even the ones who have been using it for a while are still playing around with their accounts, trying new things to really get the most out of their time and efforts.

Keep in mind that every business is different, so what works for one company will not necessarily deliver results or even make sense for yours. But to get an idea and good example of a real life business application of Twitter in action, check out Part 7 of the Minnesota and North Dakota’s Better Business Bureau’s 2009 Focus Seminar presentation, “How to Use Twitter for Business.”

This should help shed some light on what we’ve been building up to for the last few weeks now and maybe even help you reach your “ah-ha” moment.

Using Twitter for Business

• Think of Twitter as vehicle to get the word out
• Twitter works in real time
• Your followers represent your audience
• Twitter is a great place to find new people
• You need to participate – it’s suppose to be social
• It is not a dumping zone  – that’s what your blog’s for!

Watch Part 7, “Twitter In Action” now for a real life example of how Twitter can be used for business and be sure to stay tuned for more useful tips on using your business Twitter account.