Tag Archives: online marketing
The New Social Email Marketing
Share Social media and email marketing together can mean the difference between success and failure online. Some say email marketing will go the way of direct mail marketing. Did email marketing really kill direct mail? No. Actually, direct mail is still a major business. Just because you can get higher response rates for lower costs [...]
‘Tis The Season for Seasonal Marketing
Share As snow has already begun to fly in the middle of this lovely October, it is inevitable that one’s mind drifts towards the holiday season. Now you may not be ready to start thinking about the holidays, but it’s never to early to start planning your seasonal marketing strategy. Developing a seasonal marketing strategy [...]
Search Engine Fuel For Small Businesses
Share Setting up a website isn’t nearly as difficult or expensive as it was just a few years ago. According to a 2008 study by Barlow Research, it’s estimated that roughly 49% of small businesses already have a website, with another 13% planning to launch a site within the next 12 months. With so many [...]
Do Funny Infomercials Make Online Marketing Sense?
Share When I was working in retail many years ago, I had the displeasure of having to close a high-end electronics outlet. Customers came from far and wide, but many of them had no empathy for the years of hard work and memories. Prices were already slashed by as much as 30 – 50% which [...]
Redefining Online Marketing With A Solution
Share When in social or networking events, I’m usually asked what I do for a living, which is kind of a tricky question to answer. If I reply that I work for an “Internet Marketing company”, I usually get a glazed-back look of mixed understanding. So naturally I proceed to tell them that I’m the [...]
