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Tag Archives: web analytics

Do tracking tags on URLs pass link juice?

Share If you are using an analytic program, you have likely encountered the power of tracking your paid advertising efforts by utilizing tracking tags on your URLs.  But can tracking tags actually do more harm than good?  Are you using the right tracking methodology to measure your campaigns effectiveness? I was recently asked these questions [...]

Which web analytics program is right for my business?

Share Web analytics may not seem like a hot topic to some. But the use of web analytics in my opinion has gained much popularity since the introduction of free tools like Google analytics. I think that this is great because it shifts general focus from the state of promotion, to user behavior of a [...]